Terms of Service

Before launch: have a lawyer review this. It is a working draft that mirrors the commercial terms stated on the site — it is not legal advice, and the bracketed fields must be filled in.

1. The service

Homefield runs outbound email campaigns to homeowners within a territory you select, and delivers qualified replies to you. “Territory” means the set of ZIP codes assigned to you at onboarding.

2. Qualified leads and billing

You are billed per qualified lead: a reply from a homeowner in your territory expressing interest in a quote. We do not bill for bounces, auto-replies, unsubscribe requests, out-of-territory contacts, duplicates, or replies declining interest.

Rates are tiered by monthly qualified-lead volume: [$40] per lead up to 50, [$35] per lead from 51–299, and [$30] per lead at 300 or more. Volume is measured per calendar month. Invoices are issued [BILLING CADENCE] and due [TERMS].

3. Disputes about lead quality

If you believe a lead was billed in error, tell us within [10] days of delivery. If we agree, we credit it against your next invoice.

4. Territory exclusivity

While your account is active and in good standing, we will not run campaigns for another client in your assigned ZIP codes. Replies generated in your territory belong to you, including follow-up conversations after delivery. Territory is released [30] days after your account becomes inactive or unpaid.

5. Your obligations

6. No guarantee of results

Lead volume and close rates depend on your territory, your pricing, and your follow-up. We do not guarantee a specific number of leads, policies bound, or revenue.

7. Term and cancellation

There is no minimum term after onboarding. Either party may cancel with [30] days’ written notice. Fees for leads already delivered remain payable.

8. Confidentiality

Each party will protect the other’s non-public business information and use it only to perform under these terms.

9. Limitation of liability

To the fullest extent permitted by law, neither party is liable for indirect, incidental, or consequential damages. Our total liability for any claim is capped at the fees you paid us in the [3] months before the claim arose.

10. Governing law

These terms are governed by the laws of [STATE], without regard to conflict-of-law rules.

11. Changes

We may update these terms and will post changes here. Continued use after a change means you accept it.

12. Contact

[EMAIL] · [MAILING ADDRESS]

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